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ANP Business Club: Website Basics & AI SEO

This Business Club session covers the essentials of building and maintaining a professional online presence - from choosing a domain and hosting platform to security protocols and visibility in AI-driven search.
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Lesson series

What's included?

Practitioners will leave with a clear understanding of the practical steps and costs involved in setting up and sustaining a high-performing website
Meet your host

Paul Jansen

Paul Jansen is a website developer with over 20 years of experience in design and front-end development. Freelancing for over 15 years, he has collaborated with global brands such as Sky, Starling Bank, Experian, and Marks & Spencer, delivering high-performance digital solutions tailored to complex business needs. His specialist area is the creation of bespoke, fully responsive WordPress themes and plugin development. He is also equally proficient in working within popular visual development tools like Webflow, Wix, and Squarespace, where he helps clients move beyond standard templates.  Whether he’s developing a custom site for high-end clients or refining a drag and drop architecture for a boutique brand, his focus remains on scalability, speed, and delivering the right result for the client. 
Patrick Jones - Course author